Even though Rihanna’s Fenty Beauty has only been out for four months, it’s already on track to outsell Kardashian lines.
WWD reports that Fenty Beauty will soon overtake Kylie Jenner’s Kylie Cosmetics sales. To put that in perspective, Kylie’s brand is to be a billion dollar enterprise by 2022. Fenty is also on track to beat Kim Kardashian’s KKW Beauty revenues.
In the first month of its release, Fenty Beauty sales were five times those of Kylie Cosmetics. That’s pretty impressive.
Looks like Rihanna is giving the Kardashians a run for their money! Fenty Beauty may very well become the next giant in makeup sales.