(Photo by Christopher Polk/Getty Images for MTV)

Rihanna’s Fenty Beauty May Outsell Kardashians’ Brands Very Soon

Fenty Beauty by Rihanna made a huge splash when it finally hit the market last year. Her brand is now on track to outsell the Kardashian products.

Even though Rihanna’s Fenty Beauty has only been out for four months, it’s already on track to outsell Kardashian lines.

WWD reports that Fenty Beauty will soon overtake Kylie Jenner’s Kylie Cosmetics sales. To put that in perspective, Kylie’s brand is to be a billion dollar enterprise by 2022. Fenty is also on track to beat Kim Kardashian’s KKW Beauty revenues.

In the first month of its release, Fenty Beauty sales were five times those of Kylie Cosmetics. That’s pretty impressive.

Looks like Rihanna is giving the Kardashians a run for their money! Fenty Beauty may very well become the next giant in makeup sales.


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