Paris Hilton now has a full line of skin care for purchase, ProD.N.A! Her initial launch includes eye cream, recovery serum, cleansing gel, and face cream.
In November 2017, Hilton first started dipping her toes in the skin care realm with Unicorn Mist, a facial spray. At the time, she promised that a full line was coming, and it’s finally here! While her Unicorn Mist packaging was more fun and girly, the ProD.N.A definitely looks more sophisticated and sleek.
The secret ingredient in her products is GenoMatrix. According to HelloGiggles, it’s a “proprietary complex made with microalgae sourced from the Mediterranean Sea”. It’s apparently very good for skin restoration. Each product helps with fine lines, hyperpigmentation, and dullness.
The items in the collection range from $29 to $115.